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Edition cover

Introduction to advertising & promotion

  • George E. Belch

1993

publish date

??

physical format

928

pages

Publishers

  • Irwin

    ,

  • Richard D Irwin

External links

Goodreads

https://www.goodreads.com/book/show/506398,506397

Librarything

https://www.librarything.com/work/506398,506397

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