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E-commerce

  • Carol Traver,
  • Carol Guercio Traver,
  • Kenneth C. Laudon,
  • Carol G. Traver

3.00

4 ratings

In the 14 years since it began in 1995, electronic commerce has grown in the United States from a standing start to a $228 billion retail business and a $3.4 trillion business-to-business juggernaut, bringing about enormous change in business firms, markets, and consumer behavior.

Genres

  • Electronic commerce
  • Information technology
  • Internet marketing
  • Commerce electronique
  • Marketing sur Internet
  • E-commerce
  • Technologie de l'information
  • Marketing
  • Informatietechnologie
  • Internet
  • Internet, economic aspects
  • Internet, social aspects
  • Social aspects
  • Marknadsfo˜ring via Internet
  • Sociala aspekter
  • Elektronisk handel
  • Marknadsföring via Internet
  • Comercio electronico
  • Mercadotecnia por Internet
  • Tecnologia de la informacion
  • E-Business
  • Geschäftsmodell
  • Informationstechnik
  • Telemarketing
  • Informationsgesellschaft
  • Electronic data processing
  • Commerce électronique
  • Hf5548.32 .l38 2002
  • 658.8/4
  • E-commerce - reference
  • Business technology - information systems
  • Online marketing
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About the authors

  • Carol Traver

    3.00

    4 ratings · 27 works

  • Carol Guercio Traver

    3.00

    4 ratings · 22 works

  • Kenneth C. Laudon

    4 Nov 1944 - 29 Dec 2019

    4.06

    17 ratings · 175 works

  • Carol G. Traver

    3.00

    4 ratings · 3 works

Editions

  • Edition cover

    Prentice Hall, Pearson/Addison Wesley

    March 22, 2006

  • Edition cover

    2 edition

    Prentice Hall

    May 10, 2004

  • Edition cover

    Package edition

    Addison Wesley Publishing Company

    July 8, 2002

  • Edition cover

    4 edition

    Prentice Hall

    January 7, 2008

Edition cover

6th ed.

Prentice Hall

2010

  • Edition cover

    Addison Wesley Publishing Company, Addison Wesley

    January 15, 2002

  • Edition cover

    8th ed.

    Pearson, Prentice Hall

    2012

  • Edition cover

    Addison Wesley

    2003

  • Edition cover

    2nd ed.

    Pearson/Addison Wesley

    2003

  • Edition cover

    5th ed.

    Pearson Prentice Hall

    2009

  • Edition cover

    Prentice Hall PTR

    2022

  • Edition cover

    Pearson Education, Limited

    2012

  • Edition cover

    Pearson Education, Limited

    2007

  • Edition cover

    Pearson Education, Limited

    2008

  • Edition cover

    Prentice Hall

    2006

  • Edition cover

    Addison Wesley

    2002