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Edition cover

Comportement du consommateur et stratégie de marketing

  • Christian Dussart

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Genres

  • Consommateurs
  • Marketing
  • Recherche
  • Consumers
  • Marketing research
  • Comportement du consommateur
  • Etude de cas
  • Attitudes
  • Comportement
  • Habitude
  • Stratégie de l'entreprise
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About the author

  • Christian Dussart

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    0 ratings · 4 works

Editions

  • Edition cover

    McGraw-Hill

    1983