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Essentials of Marketing

  • Charles W. Lamb

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Genres

  • Marketing
  • Management
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About the author

  • Charles W. Lamb

    born 1944

    5.00

    1 ratings · 62 works

Editions

  • Edition cover

    South-Western College Pub.

    1999

  • Edition cover

    5 edition

    South-Western College Pub

    October 7, 2005

  • Edition cover

    Southwestern Pub Co

    July 1998

  • Edition cover

    4 edition

    South-Western College Pub

    January 9, 2004

Edition cover

2nd ed.

South-Western College Pub.

2001

  • Edition cover

    5th ed.

    Thomson/South-Western

    2006

  • Edition cover

    4Rev Ed edition

    Thomson South-Western

    January 2005

  • Edition cover

    4Rev Ed edition

    Thomson South-Western

    January 2005

  • Edition cover

    South-Western Thomson Learning

    2003

  • Edition cover

    6 edition

    South-Western College Pub

    January 9, 2008