In a climate in which community services funding is more and more scarce and the causes are getting more and more urgent, grassroots fundraising is the brightest light at the end of the tunnel. The easiest grassroots fundraiser is a benefit auction, and this book offers tried-and-true methods for putting on a wildly successful event.

In this comprehensive, step-by-step guide, author Sandy Bradley draws on her many years of experience as an organizer and auctioneer for nonprofits and arts organizations. Learn how to:

• Determine what kind of event is best for your organization

• Find an ideal location

• Hire an effective auctioneer

• Develop a strategy to get your supporters to attend

• Solicit donations of goods and services to sell

• Generate a catalog and bid sheets

• Train volunteers so the event will run smoothly

• Set up your event for maximum profits

• Wrap up for guaranteed success at your next auction

With a warm, engaging style, the author offers a fresh approach based on enthusiasm for the cause, understanding the motivations of all who are involved, and keeping a good sense of humor. With a glossary, sample solicitation scripts, catalog entries, forms, and letters, this guide is an essential tool if you are looking to plug that hole in the budget and have fun while you’re at it.