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Strategic Marketing Channel Management

  • Donald J. Bowersox

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Genres

  • Business logistics
  • Marketing channels
  • Management
  • Physical distribution of goods
  • Distributiekanalen
  • Marketing
  • Distribution (Économie politique)
  • Logistique (Organisation)
  • Circuits de distribution
  • Gestion
  • Vertikales Marketing
  • Strategisch management
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About the author

  • Donald J. Bowersox

    4.00

    6 ratings · 20 works

Editions

  • Edition cover

    McGraw-Hill

    1992

  • Edition cover

    McGraw

    1992