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Edition cover

Le comportement du consommateur

  • Michael R. Solomon

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Genres

  • Consumer behavior
  • Consumers
  • Problems, exercises
  • Attitudes
  • Consommateurs
  • Problèmes et exercices
  • Comportement
  • Consommation
  • Études de marché
  • Comportement du consommateur
  • Consommateurs - Comportement
  • Commerce
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About the author

  • Michael R. Solomon

    4.14

    7 ratings · 126 works

Editions

  • Edition cover

    9th edition.

    Pearson, Éditions du Renouveau pédagogique

    2013