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Black ops advertising

  • Mara Einstein

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Examines the rise of native advertising and content marketing, which disguise advertising as news or editorial content.

Genres

  • Subliminal advertising
  • Viral marketing
  • History
  • Internet advertising
  • Advertising
  • Advertising, history
  • New York Times reviewed
  • SOCIAL SCIENCE
  • Media Studies
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About the author

  • Mara Einstein

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    0 ratings · 11 works

Editions

  • Edition cover

    OR Books, LLC

    2016

  • Edition cover

    OR Books, LLC

    2016

  • Edition cover

    2016