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Advertising and promotion management

  • John R. Rossiter

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Genres

  • Sales promotion
  • Advertising
  • Publicité
  • Ventes
  • Promotion
  • Reclame
  • Promotie (public relations)
  • Management
  • Sales-promotion
  • Werbung
  • Gestion
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About the author

  • John R. Rossiter

    2.00

    1 ratings · 13 works

Editions

  • Edition cover

    McGraw-Hill

    1987

  • Edition cover

    McGraw-Hill

    1987

  • Edition cover

    irwin mcgraw-hill

    1997