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Market-led strategic change

  • Nigel Piercy

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Genres

  • Marketing
  • Management
  • Marketing, management
  • Strategic planning
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About the author

  • Nigel Piercy

    4.33

    6 ratings · 28 works

Editions

  • Edition cover

    3rd ed.

    Elsevier Butterworth-Heinemann, Butterworth-Heinemann

    2005

  • Edition cover

    Routledge

    2012

  • Edition cover

    Taylor & Francis Group

    2008

  • Edition cover

    Taylor & Francis Group

    2016