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Marketing management

  • Philip Kotler

5.00

2 ratings

Genres

  • Management
  • Marketing
  • Administración de mercadeo
  • Strategisch management
  • Marketing--management
  • Hf5415.13 .k64 2003
  • 658.8
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About the author

  • Philip Kotler

    born May 27, 1931

    4.32

    160 ratings · 619 works

Editions

  • Edition cover

    11th ed.

    Prentice Hall

    2003