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Edition cover

Marketing Research (5th Edition)

  • Naresh K. Malhotra,
  • SPSS SPSS

June 1, 2006

publish date

Hardcover

physical format

864

pages

Publisher

  • Prentice Hall

External links

Goodreads

https://www.goodreads.com/book/show/6062610

Librarything

https://www.librarything.com/work/6062610

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