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Edition cover

Product Planning Essentials

  • Kenneth B. Kahn

Companies represent themselves in the marketplace by way of their offerings.

September 27, 2000

publish date

Paperback

physical format

264

pages

Publisher

  • Sage Publications, Inc

External links

Goodreads

https://www.goodreads.com/book/show/2112223

Librarything

https://www.librarything.com/work/2112223

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